TaiKoo Hui Mall Attracts International Brands with 60% Pre-leased

16 December 2009, Guangzhou - TaiKoo Hui (Guangzhou) Development Company Limited, a subsidiary of Swire Properties, announced that TaiKoo Hui mall has concluded leasing contracts with a number of international brands, hitting a pre-lease level of 60%.

International leading brands including ARMANI, BALLY, BULGARI, CHANEL, Dior, FENDI, LOUIS VUITTON, MIU MIU, OMEGA, PRADA and Salvatore Ferragamo have confirmed to open shops in TaiKoo Hui mall.  Other tenants such as GODIVA, LAZY SUSAN, Food Republic, MARKS & SPENCER, Chinese restaurant managed by Maxim’s Group and Ole’ Supermarket choose TaiKoo Hui as their first address in Guangzhou.  Ochirly and Sense, the locally renowned brands, will also set up their flagship stores in the mall.

Swire Properties’ established working relationship with partners and renowned reputation has contributed to the satisfactory leasing result.  With the expertise and experience of Swire Properties in quality property developments and property management, TaiKoo Hui, Swire Properties’ first prime mixed-use development in Guangzhou, will excel in the area of development positioning, marketing and promotion, property management and the creation of unique shopping experience.  TaiKoo Hui’s superb location with great accessibility and service excellence will help the retailers to expand their businesses in Guangzhou. 

Alan Walker, Swire Properties’ Director of Portfolio Management, said, “We are pleased that 60% of the space has been let out when we are still 11 months away from the opening.  We are confident that we can achieve full occupancy by the time the mall is open for business.  Combining an array of elements ranging from trendy fashion, dining and entertainment to cultural appreciation, TaiKoo Hui is set to be a hot spot for Guangzhou citizens.  The outstanding architecture design will also make it the new landmark of the city.”

To prepare for the opening of TaiKoo Hui before the Asian Games this year, TaiKoo Hui kicks off a photography competition under the one-year “Brand the New Guangzhou Campaign.  Peter Kok, Swire Properties’ General Manager of Guangzhou, said, “The launch of this extensive campaign a year before the opening of the mall is a testimonial of our commitment to the Guangzhou consumer market.  Well-prepared for the opening of the mall before the Asian Games, we look forward to contributing to Guangzhou’s business development.”

 

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